Indian Fashion Truck is a start-up e-commerce platform for local Indian sellers and buyers. The e-commerce boom that has hit the Indian markets, has not touched the local sellers and designers who have an innovative and attractive range of products. These sellers find the online giants expensive, involving a lot of paperwork and monitoring processes. These sellers either have come up on social media trying to market their products on Instagram and WhatsApp or created their own independent websites. However, both the platforms have their own pros and cons. Indian Fashion Truck targets these sellers and gives them not only a platform along with the requisite services to sell their products but also a new identity, that of a fashion entrepreneur.
The website will go live by the end of October, and is much awaited by its followers on social media. It gives sellers services like secured payment gateway, easy category navigation, multiple category assignment for products, cash on delivery, marketing for their products, social media plug-ins, personalised url for their store, search filters and shipping services so much so that it picks up the product from the seller’s place, packs it according to logistical standards and delivers it to the customer. Sellers can also upload outfits for the day, style boards or styling tips on their store and connect their blog links to the store – a never seen before feature on e-commerce sites.
With a Pan-India reach and 100 plus sellers from across the country already on board, it makes selling a fun and easy process.
For fashion lovers, it’ll be a shopper’s paradise. They can buy never seen before products hassle-free because there is a trusted intermediary. They get access to products from all over the country, just a click away. With services like COD, easy returns and a huge variety of products that were otherwise lost somewhere in the online tussle, Indian customers are going to embark on a shopping journey like never before.
While the website goes live by the end of October, one can definitely check them out on social media to keep up with the updates.